Privacy Policy

Overview

LoopdUp helps hospitality venues manage guest conversations, service requests, feedback, reviews, loyalty activity, operational follow-up, and performance snapshots. This policy explains the types of information LoopdUp may process when a venue uses LoopdUp Desk, connected Meta channels, Business Health Scan flows, reports, and related support workflows.

Information we may process

The information LoopdUp processes depends on the venue setup, connected channels, and features used. It may include:

• Venue, business, team, and staff account details needed to provide LoopdUp.
• Facebook Page connection data and Instagram business account connection data.
• Messenger and Instagram messages, attachments, conversation metadata, delivery or status metadata, and staff reply history.
• Page, Instagram, channel, account, PSID, and Instagram-scoped user identifiers.
• Profile and channel identity, such as names, usernames, profile images, locale, or other identity fields made available through the connected platform.
• Page and Instagram insights metrics, performance signals, feedback, review-related signals, loyalty activity, voucher activity, and operational notes.
• Operational logs used for security, reliability, troubleshooting, audit, and service improvement.

How information may be used

LoopdUp uses information to provide and improve the service configured by the venue. Depending on the setup, this may include:

• Routing guest messages from connected channels into LoopdUp Desk.
• Supporting staff replies, staff takeover, bot pause or resume, and handoff flows.
• Allowing human staff to send manual support replies through connected Meta channels where Meta policy permits, including Human Agent follow-up where allowed.
• Managing support, service, order, booking, contact, CRM, and guest history workflows.
• Preparing reports, Pulse views, Business Health Scan outputs, performance snapshots, and operational recommendations for venue managers.
• Securing, monitoring, debugging, and maintaining LoopdUp and connected integrations.

Sharing and processors

LoopdUp may share or make information available only as needed to provide, secure, and support the service. This can include authorized venue owners, managers, and team users; Meta APIs and connected platform services; hosting, database, infrastructure, secure credential storage, analytics, AI, customer support, and other service processors; and professional or legal advisers where necessary. LoopdUp does not authorize unrelated third-party use of venue Meta conversation data outside the service configured for the venue.

Retention and deletion

LoopdUp keeps records as needed to provide the service, maintain conversation and operational history selected by the venue, support security and reliability, troubleshoot issues, meet legal or operational obligations, and produce reports. We may delete or anonymize records when they are no longer needed for these purposes.

Guests, venue users, or authorized venue contacts can request deletion or anonymization of applicable records. See the data deletion instructions for details.

Contact

For privacy questions, deletion requests, or Meta channel data requests, contact LoopdUp at hello@loopdup.com .